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This was pretty new to me using Facebook
Ads to promote CJ's product. Ideally, this will be good for music
product where all people loves music. You can scan through thousand of
music products in CJ, I will pick Nepster.com for this example.
Once you get your application approve and obtained your Affiliate link,
the all you need to do it follow the following steps:
1) Think of something that is Free to attract user to click on your
ads, for example "Free 5 days Trail for Nepster". If you are user, will
you sign up for this? You can instantly can download unlimited song
from this site. So idea is to be free and need to be a music product
where user can have instantly download.
2) Next is to login into Facebook and go to Ad Manager where it allow
you to key in your ads details. Get your affiliate link URL and go to
tinyurl.com to shorten the affiliate URL. Key in the TinyURL in the URL
text box.
3) Next is to choose your Audience which we need to have the following:
3.1 - Location, depending where you want to promote the product. If you
are promoting US Product, just select your USA as your location.
3.2 - Male / Female - Depending what are you promotion, if you are
promoting music product, then both will be applicable.
3.3 - Keywords - Depending on the music that you want to promote too,
let's said you are promoting rock music, then you might want to
consider rock music instead of music.
3.4 - Education / Workplace - Both are similar where it belong to the
group of people that you want to promote.
3.5 - Relationship Status - For this, I always put 'Single'. I feel
single is more willingly to spend rather than married.
4) Next will be the Ads, remember you are allow 20 characters in the
Ads Title, 135 characters in the Ads body and you have any picture,
size in 100px X 80px is allowed.
5) The next is budget where I advise to start with USD 10 to USD 10 per
day.
6) Click save and Facebook's Team will review your ads before its go
live.
Come back to review from day to day based, fine tune your ads if there
is no click through rate, unfortunately, Facebook ads will not have a
lot of sophisticated tools if compare with Adwords, so do come back
from time to time to tune it if you don't see any sales.
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